Its been fun to see Iconologic’s work for Coke’s Olympic Program come to life in the venues and around the city. Here are a few examples of how our Coke Olympic composite logo integrates with the rest of the Vancouver Olympic experience. More to come.

In the last two days, we’ve visited the Sliding Center, Canada Hockey Place and BC Place (site of the Opening Ceremonies). The small Vancouver Look team is doing an amazing job as we get closer and closer to Opening. They work ALL of the time, but are holding up well. The little nagging issues are really piling up, but that’s pretty normal. All of the big stuff is finished. No doubt the lack of snow in the lower elevations is making everyone’s job that much more challenging. Can’t wait to see how the broadcast images look because everything looks great to my eye. Rain is predicted for Friday and Saturday, which seems so unfair after all of this work.

Alpine finish: every skiing event will finish here. Beautiful!

Running ragged. Seriously need a razor!!

Turn 11: Preparing the Rings for the Bob/Luge/Skeleton competition. This will be one of the best shots of the games.

The Rings are in—the ice graphics at the Luge Start.

Just back from 2 days in Whistler, where I inspected the Biathalon and Cross Country courses. Walked down the 140m Ski Jump and the Bob/Luge/Skeleton courses at the Sliding center. It’s hard to believe that the Games are only 4 days away, but you know it’s close when security is stationed at the elevators in our hotel. By Wednesday, the hotel will be locked down like everything else. Let the Games begin.

The Look at the top of the Ski Jump

From the top

Fixing the rings

Long way down

Cross country

Bus stop

Today was a great day. Blue skies, spring temperatures, and a few brilliant Olympic moments. The first involved a term that I was not familiar with–snow harvesting. The first images below show helicopters overhead dumping tons of snow and hay to prepare the venue for the Games. Despite the lack of snow, there is no doubt now that the course will be ready.

The next great moment was the snowmobile ride to the Starthouse for the Snowboard Cross competition. I have been to the top of most of the  Alpine venues over the years, but this was truly the most beautiful view I have ever seen. While there we reviewed the installation of the Starthouse while workers carved the hills at the top of the course. At the same location, I happened to take the shot of the day.

Helicopters bringing in snow and hay around the clock

Helicopters bringing in snow and hay around the clock

Transportation to the top of Cypress Mountain

Amazing view from the Start of the Snowboard Competition

Sadly, I don't snowboard, but here is where the best will start.

My favorite shot--an Olympic volunteer's jacket

Vancouver panorama

Since one of my primary responsibilities here is to make sure the Olympic Rings are positioned for optimum visibility in the venues for broadcast and within the Olympic City, it was pretty damned ironic that the Olympic Rings barge was positioned in the harbor directly in front of my room. Last night they were red, tonight blue.

22 years. 11 Olympic Games. 2 million miles travelled. As my flight took off for Vancouver this morning, I thought about what a profound impact my involvement with the Games has had on my life, both personally and professionally. As Look of the Games adviser to the IOC, and as designer of Olympic programs for cities and sponsors, I’ve been privileged to meet and work with extraordinary people from all different cultures and perspectives—all connected by a dedication to the Movement and a passion for raising the standard of design and experience for each Olympic Games.